Video conferencing is an established staple in the corporate world. Like any staple, it can end up feeling… well, stale. So, I want to present some innovative ways for CEOs to leverage the power of video that go beyond the traditional boardroom setting.
What follows is an overview of seven ideas and what each one has to offer your video marketing in the C-suite.
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Like it or not, you’re living in a digital age dominated by screens, which underscores the power of visual communication. For leaders and content creators alike, being on camera is not just about delivering a message; it’s a powerful tool for building trust and establishing a genuine connection with your audience.
How does presenting yourself on camera engender trust from your audience?
Check out these six advantages that a strong onscreen presence can afford your business and brand…
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As someone who used to struggle with the fear of being on camera, I recognize that no amount of stats or facts about the importance of video marketing will ever matter if your nerves are running the show.
So, in today’s blog post, I’m offering you some advice — 12 tips, actually — on how to overcome your discomfort with stepping into the spotlight so that you can reap the benefits of video marketing.
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In this episode, Kerry Barrett discusses the importance of on-camera delivery and media training for both marketing and sales purposes. She emphasizes the significance of camera presence on social media platforms, as well as the use of long-form live videos in webinars, podcasts, and masterclasses. Kerry highlights the alarming statistic that 63% of people leave webinars, even if they’ve paid for them, due to the host being boring. She stresses the need for effective presentation skills on camera and mentions that logistical aspects such as lighting, audio, and setting up the shot can be easily fixed once you know how.
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So much of my job involves convincing my audience that video is invaluable to their growth and professional prosperity. Once convinced, I then have some heavy lifting to do with respect to my clients’ fear of being on camera or lack of confidence on screen.
While I’m happy and motivated to manage both of these tasks, what I really feel energized about is teaching people how to create their video marketing strategy, once they’re fully on board with the value of video and their ability to leverage it.
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Discover the reason behind frequent filler word usage, particularly by women in live communication settings. Uncover valuable insights into how to address this and present yourself with confidence and clarity.
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For many of you, just reading that title is enough to start your hands sweating and stomach churning. I’ve been there, which is why I know I can coach you to feel confident and calm on camera, which is crucial in today’s digital world where video communication is increasingly common.
Before we start working together, let me take you through a few common, yet proven, strategies that will help you boost your confidence on camera.
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Before we jump into how exactly videos can increase ROI and boost your bottom line, let me start by assuring you that video does make a difference when it comes to your business’ profitability. The trick is ensuring your broadcasting the right presence on screen.
In order to show you how video is so valuable to your business, I’ve listed the major ways that video can make such a positive impact on your brand.
As for the right presence, we’ll get to that!
Let’s take a look…
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Are your talking head videos not getting the engagement you’re looking for? The value might be there, but you’re just not getting the clicks, the views, and audience engagement.
Let’s talk about the top 5 reasons why your talking head videos may be falling flat and how to fix them. We’ll discuss essential tips and tricks to keep your viewers engaged and improve your on-screen presence to increase your watch time on your platforms.
Whether you’re a content creator, marketer, or just someone looking to enhance their video production skills, this guide has you covered. Don’t miss out on the chance to level up your talking head video game and boost your online success!
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Sure, you might be camera shy and prefer to do the behind-the-scenes work, rather than stand front and center on screen. However, sitting out the chance to step into the spotlight and elevate your voice on video is an obstacle worth overcoming.
Why?
Simply put: your video presence establishes your brand’s credibility with an increasingly discerning audience.
Let me take you through 10 reasons why you need to shake off the shyness and bring your brand to the big screen.
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